Picture
When it comes to Social Media posts for Business Pages and Community Groups, updates that include striking images get the most response from social media users.

Social Media users who log in to their home page are more likely to click on an image that you have posted that catches their eye's attention, rather than read a lengthy status that doesn't contain images.

So what do you need to remember when taking images or uploading ones on your social media sites, website or blog?

1.    Clarity.  Ensure that your image is clear.  Don't bother posting fuzzy, blury images.  Ensure that your image is of good quality and gets your point across. 
2.    Viewability.  Ensure that when you take your photo, that it is upclose and centred.  Social Media Home pages will crop your image to display on your timeline or the home page so centered clear images are important.  When taking your image either from your phone or camera, ensure that you get close to the subject and that labeling is visable.  The beauty of digital, is that there is no limit of the number of photos you can take to get it right.  Ensure that lighting is adequate when taking your image.
3.    Creditation.  When using someone else's image from the internet ensure that you have approval to use that image and that you give the image the credit to the photo owner.
4.    Label your images.  Your readers often want to know more about your image. Where was it taken, what is it of (e.g. product) where can it be purchased.  Ensure that you provide these answers and links to other social media pages or your website to take full advantage of the response your image may receive.
5.    Information.    If your business is one that has many attractive photos of products etc, it may be worth considering opening a Pinterest account, Instagram or Flickr account as a way of sharing your images to a wider audience.  If you have these photo sharing accounts, ensure that you mention this in your social media posts so viewers have the option of finding your other images easily.

Happy Snapping!

Judi
www.bluebirdinternetmarketing.com

 
 
Like Us on Facebook
Like Us on Facebook.... Something that we see branded on business cards, store fronts, market stalls and even on cars on a daily basis.  Businesses are being pro-active trying to cover all areas of marketing their business by using social media... but what is in it for us as users?  Why should we like you on facebook?

Today I had a discussion with a facebook user who put across some very valid points, that I myself notice on a daily basis for business reasons, but one's that I havent heard socia media users voice honestly before.  The facebook user said that she was quite honestly sick of looking up business pages on Facebook that have asked her to "like" their page or whose information she has found through other resources, only to find that the Facebook business page was very limited without any information at all on the business itself.

Sadly this is very common and dissapointing for users.  Fed up with coming across social media pages with little or no information, users are unliking the page or hiding it from their newsfeeds.

Things to remember as a business page owner for your social media sites:
1.    Can Users find all of your contact information including address, phone and email?
2.    Is there a concise description on what your business services are, or what products you stock and are your photos up to date?
3.    Are your prices listed if you have stock for sale, and do you offer postage, where do users find this information and how will they know how to order?
4.    Do you respond to questions on feedback on your social media page or do you ignore those how have taken the time to ask you a question, respond to one of your posts or leave a comment?
5.    Most importantly Treat your facebook or social media page like a store front, ensure it is attractive, informative and most of all not empty!

Im off to check on my own page now and take a little of my own advice...

Judi.

 

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